Terms and Conditions

1. Acceptance of terms

By creating an account or using BabyNudge you agree to these terms and conditions in full. If you do not agree, please do not use the service.

2. Description of service

BabyNudge is a personal tool for recording and reviewing baby movement patterns during pregnancy. It includes:

• Kick counter — log individual kicks with daily charts, weekly trends, and hourly breakdowns.
• Count-to-ten sessions — timed sessions to count 10 baby movements.
• Pregnancy diary — a private journal for thoughts and milestones.
• Wellbeing check-ins — track mood, energy, stress, sleep quality, and symptoms.
• Appointment preparation — save questions, record answers and advice notes, download PDF summaries.
• Scan gallery — upload and organise ultrasound photos and videos (up to 100 MB per file, 500 MB per pregnancy).
• Care team — store midwife, doctor, consultant, and hospital contact details.
• Insights — activity charts, movement trends, and milestone awards.
• Multiple pregnancy support — track more than one pregnancy from a single account.
• Family sharing — optional read-only share links for partners and family.
• Weekly email summaries — optional weekly recap of kick activity.

3. Not medical advice

BabyNudge is not a medical device and does not provide medical advice, diagnosis, or treatment. The information recorded and displayed is for personal reference only. It is not a substitute for professional medical advice, and you should not rely on it to make clinical decisions.

Always consult your midwife, doctor, or healthcare provider if you have any concerns about your baby's movements or your pregnancy. If you notice a reduction or change in your baby's movement pattern, contact your healthcare provider or maternity unit immediately — do not wait.

No tracking tool, including BabyNudge, can guarantee a healthy outcome. We accept no liability for outcomes related to your pregnancy or your baby's health.

4. Account responsibilities

You are responsible for maintaining the confidentiality of your account credentials. Do not share your password with anyone. You agree to provide accurate information when creating an account and to notify us promptly if you suspect unauthorised access to your account.

You are responsible for all activity that occurs under your account.

5. Your data

You retain ownership of all data and content you enter or upload to the service. We store and process your data only to provide the service as described in our Privacy Policy.

6. File uploads

The scan gallery allows you to upload image and video files. By uploading a file you confirm that:

• You have the right to upload and store the file (for example, photos taken by hospital staff are typically provided for your personal use — uploading them for your own private records is generally acceptable, but you should not redistribute them).
• The file does not contain illegal content of any kind.
• The file is a genuine pregnancy-related image or video and is not being used to abuse or misuse the service.

Storage limits apply: up to 100 MB per individual file and 500 MB total per pregnancy. If you reach the limit you will need to delete existing files before uploading new ones. We reserve the right to remove files that violate these terms.

7. Shared links

When you create a share link, you are choosing to make certain data visible to anyone who holds the link. You are responsible for who you share the link with.

• Activity share links — expose kick data and activity charts for the specific pregnancy they belong to. Diary entries, wellbeing data, care team contacts, and scan files are not included.
• Appointment share links — expose that appointment's questions, answers, advice notes, kick stats, wellbeing summary, and diary entries from the relevant period. A clear summary of what will be shared is shown before you create the link.

You can revoke any share link at any time. Revoking immediately removes access for anyone who held the link.

8. Payment and billing

Access to BabyNudge may require a one-time payment per pregnancy, currently priced at £4.99. A free trial period may be offered before payment is required. We may also run promotional periods during which access is provided free of charge.

• Promotions — any free or discounted access offered during a promotional period applies to the specific pregnancy created during that period. Future pregnancies are subject to the pricing in effect at that time.
• Payments — payments are processed securely by Stripe. We do not store your card details.
• Refunds — because BabyNudge is a digital service and access is granted immediately, we do not offer refunds once payment has been made unless required by applicable law.
• Price changes — we reserve the right to change pricing for future pregnancies. We will communicate any price changes in advance.

9. Multiple pregnancies

You may track more than one pregnancy under a single account, subject to the pricing and availability conditions in effect at the time each pregnancy is created. Each pregnancy's data — including kicks, diary entries, wellbeing scores, appointments, questions, uploaded scans, care team contacts, and share links — is stored and displayed separately. You are responsible for ensuring you are viewing and logging data under the correct pregnancy.

10. Acceptable use

You agree not to:

• Use the service for any unlawful purpose.
• Attempt to gain unauthorised access to other users' data or to our systems.
• Upload files containing illegal content, malware, or material that infringes a third party's rights.
• Interfere with or disrupt the operation of the service.
• Use automated tools to scrape, extract, or interact with the service in a way not intended for normal use.

11. Availability

We aim to keep the service available at all times but do not guarantee uninterrupted access. We may perform maintenance or updates that temporarily affect availability. We are not liable for any loss caused by downtime or service interruptions.

12. Limitation of liability

To the fullest extent permitted by law, BabyNudge and its creators shall not be liable for any indirect, incidental, special, or consequential damages arising from your use of — or inability to use — the service. This includes but is not limited to loss of data, loss of access to uploaded files, or any harm related to reliance on information recorded in the app.

The service is provided "as is" and "as available" without warranties of any kind, express or implied.

13. Termination

You may stop using the service and request deletion of your account at any time by contacting us. We reserve the right to suspend or terminate accounts that violate these terms. On termination, your data will be deleted in accordance with our Privacy Policy.

14. Governing law

These terms are governed by the laws of England and Wales. Any disputes arising from your use of the service shall be subject to the exclusive jurisdiction of the courts of England and Wales.

15. Changes to these terms

We may update these terms from time to time. When we do, we will revise the "Last updated" date at the top of this page. For significant changes we will make reasonable efforts to notify you by email. Continued use of the service after changes constitutes acceptance of the updated terms.

16. Contact

If you have questions about these terms, please email us at [email protected].